Last Updated: 01/04/2025

Collection and Use of Your Personal Data

In this section, you will find information about:

• The types of personal data that we collect and use, 
• How we collect and use it,
• The purposes for which we collect and use it, and
• The lawful basis we rely on to collect and use it.

Lawful bases for processing:

In the tables below, you will find the lawful bases we rely on to collect and use your personal data.

In summary, whenever we collect or use your personal data, that collection or use must be based on one of the following criteria: 

• Consent: this means you have given your consent for us to do so (e.g., sending you marketing communications where consent is required). 
• Legal obligation: this means we have a legal obligation to collect personal data from you or use it for a specific purpose, (e.g., using your transaction history to complete our financial and tax obligations under the law). 
• Performance of a contract: this means the personal data is necessary to perform a contract with you (e.g., manage your booking, process payments, or create an account at your request),
  • If we ask you to provide personal data to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you whether the provision of your personal data is mandatory or not (as well as the possible consequences if you do not provide your personal data).  
• Legitimate interest: this means the processing is in our legitimate interests and those interests are not overridden by your rights (as explained below), 
  • Certain countries and regions allow us to process personal data on the basis of legitimate interests. If we collect and use your personal data in reliance on our legitimate interests (or the legitimate interests of any third-party), this interest will typically be to operate or improve our platform and communicate with you as necessary to provide our services to you, for security verification purposes when you contact us, to respond to your queries, to undertake marketing, or for the purposes of detecting or preventing illegal activities. Whatever our determination of our specific legitimate interest is for a given use of your personal data, when we assess its appropriateness, we will always assess it against the potential impact on your rights. While the concept of legitimate interest only exists in certain countries and regions, we balance our usage of your personal data against your rights globally. 

Categories of Personal Data We Collect and Use

We collect and use personal data for the following purposes:

• Platform Usage and Booking Purposes – including to:
  • Facilitate your booking, verify your identity, and for travel insurance purposes.
  • Book the requested travel (such as flights, cars, cruises, activities, and hotels) or enable vacation property booking.
  • Provide services related to the booking and/or account.
  • Create, maintain, and update user accounts on our platform and authenticate you as a user.
  • Maintain your search and travel history, accommodation and travel preferences, and similar information about your use of Expedia Group’s platform and services, and as otherwise described in this Privacy Statement.
  • Enable and facilitate acceptance and processing of payments (such as collecting or validating your payment details for our various payment models to hold a reservation, secure a booking, enable a travel partner to check the validity of your bank card, expedite the check-out process, deal with any fee, charge, payment or refund that applies), coupons, and other transactions.
  • Administer loyalty and rewards programs.
  • Collect and enable booking-related reviews.
  • Help you to use our services faster and more easily through features such as the ability to sign-in using your account within the online services and sites of some of the Expedia Group brands.
• Communications and Customer Service Purposes – including to:
  • Respond to your questions, requests for information, and process information choices.
  • Enable communication between you and travel suppliers such as (hotels and vacation property owners).
  • Contact you (e.g., by text message, email, phone calls, mail, push notifications, or messages on other communication platforms) to provide information such as travel booking confirmations and updates, emergency notifications, or for other purposes as described in this Privacy Statement.
• Marketing Purposes – including to:
  • Contact you (such as by text message, email, phone calls, mail, push notifications, or messages on other communication platforms) for marketing purposes.
  • Analyze information such as browsing and/or purchase history and use the result to optimize advertising and marketing in accordance with your interests and preferences.
  • Measure and analyze the effectiveness of our marketing and promotions.
  • Deliver targeted advertising and advertising based on your profile, Our Cookie Statement further explains how we use cookies and similar tracking technology.
• Market Research, Analytics, and Training Purposes to improve our Services – including to:
  • Conduct surveys, market research, and data analytics.
  • Maintain, improve, research, and measure the effectiveness of our sites and apps, activities, tools, and services.
  • Monitor or record calls, chats, and other communications with our customer service team and other representatives, as well as platform communications between or among partners and travelers for quality control, training, dispute resolution, and as described in this Privacy Statement.
  • Create aggregated or otherwise anonymized or deidentified data, which we may use and disclose without restriction where permissible.
• Security and Compliance Purposes – including to:
  • Promote security, verify identity of our customers, prevent and investigate fraud and unauthorized activities, defend against claims and other liabilities, and manage other risks.
  • Comply with applicable laws (including tax data sharing laws and obligations), protect our and our users’ rights and interest, defend ourselves, and respond to law enforcement, courts, governments, public bodies, other legal authorities, and requests that are part of a legal process.
  • Comply with applicable security and anti-terrorism, anti-bribery, customs and immigration, and other due diligence laws and requirements.

We collect and use the following categories of personal data for the following purposes:

Sharing of Personal Data

We share your personal data with the categories of third parties set out in the table for the broad purposes stated below which are described in more detail elsewhere in this Privacy Statement. The third parties with whom we share your personal data may be processing that personal data as a controller (either jointly or autonomously) rather than as our processor. See here for more information on such circumstances and parties.

Joint Use of your Personal Data within the Expedia Group

We jointly use, and our Expedia Group companies are joint controllers of your personal data in the following manner:

• We process all the categories of personal data identified in the “Categories of Personal Data We Collect and Use” section jointly for the uses identified in the table above.
• The Expedia Group companies, the main brands of which are listed on expediagroup.com process this personal data jointly.
• Expedia, Inc. is the party responsible for managing your personal data. More information about how to contact us regarding this joint use can be found in the “Contact Us” section of our Privacy Statement Summary.

Our Use of Artificial Intelligence

We use artificial intelligence and machine learning for various purposes to deliver our platform and associated services. We may use your personal data for the following purposes:

• To enhance your user experience and keep our site safe
• To determine the sort order you see on our site 
• To interact with you, answer your questions and help you and your friends plan a trip
• To personalize your search on our site, suggest relevant filters, prepopulate search criteria and provide destinations, property, or activity recommendations 
• For pricing, price insights and alerts including direct price setting and/or margin adjustments
• To screen the reviews and feedback you share with us to ensure they do not contain identifiable personal data or to assess customer satisfaction
• To provide you with summaries of property reviews and articles from our Help Center
• To keep our site safe by preventing and detecting any kind of fraud at a transaction level, listing level, user level, among others, including any breach of our terms and conditions or other fraudulent activities 
• To display your language and dialects within our virtual agents’ experience
• For auto moderation purposes including approving/rejecting the display/storage of specific elements in our systems
• For insurance transactions including all types of insured products that we offer
• To generate any kind of new content, generally text, such as text summarization, translation, or text suggestions
• To provide security governance 
• To detect anomaly, for example, finding elements that don’t match an existing trend
• To focus on improving/categorizing/displaying images more effectively, 
• To analyze and help resolve claims, complaints, disputes, payment settlements 

Automated decisions may be made by putting your personal data into a system and the decision is calculated using automatic processes.

We will rely on our legitimate interest to keep our site safe and to enhance your user experience. We will not engage in automated decision-making that involves a decision with legal or similarly significant effects solely based on automated processing of personal data, unless:

• you explicitly consented to the processing,
• the processing is necessary for entering into a contract, or for its performance
• when otherwise authorized by applicable law.  

You may have rights in relation to automated decision making, including:

• the ability to request a manual decision-making process instead, or
• contest a decision based solely on automated processing.

If you want to know more about your data protection rights, please see the Your Rights and Choices section below.

Your Rights and Choices

You have certain rights and choices with respect to your personal data, as described below:

• You can control our use of certain cookies by following the guidance in our Cookie Statement.
• You can access, amend, inquire about deletion of, or update the accuracy of your personal data at any time by contacting us.
• If you no longer wish to receive marketing and promotional emails, you may unsubscribe by clicking the ‘unsubscribe’ link in the email.  You can also contact us using the contact information provided in our Privacy Statement Summary. Please note that if you choose to unsubscribe from or opt out of marketing emails, we may still send you important transactional and account-related messages from which you will not be able to unsubscribe
• If we are processing your personal data on the basis of consent, you may withdraw that consent at any time by contacting us. Withdrawing your consent will not affect the lawfulness of any processing that occurred before you withdrew consent and it will not affect our processing of your personal information that is conducted in reliance on a legal basis other than consent

Certain countries and regions provide their residents with additional rights relating to personal data. These additional rights vary by country and region and may include the ability to:

• Request a copy of your personal data
• Request information about the purpose of the processing activities
• Delete your personal data
• Object to our use or disclosure of your personal data
• Restrict the processing of your personal data
• Opt-out of the sale of your personal data
• Port your personal data
• Request information about the logic involved in our automated decision-making, or the result of such decisions,
• Object to the use of fully automated decision making, including profiling, with significant legal effect, and request a manual decision-making process instead,
• Contest a decision based solely on automated processing.

For more information on what data subject rights may be available to you, please click here.

If you no longer wish to receive marketing and promotional emails, you may unsubscribe by clicking the ‘unsubscribe’ link in the email.  You can also contact us using the contact information provided in our Privacy Statement Summary. Please note that if you choose to unsubscribe from or opt out of marketing emails, we may still send you important transactional and account-related messages from which you will not be able to unsubscribe

In addition to the above rights, you may have the right to complain to a data protection authority about our collection and use of your personal data. However, we encourage you to contact us first so we can do our best to resolve your concern. You may submit your request to us using the contact information in our Privacy Statement Summary.

We respond to all requests we receive from individuals wanting to exercise their personal data protection rights in accordance with applicable data protection laws. Should you have the right under applicable law to appeal a decision we have made to not take action on your request under applicable law, instructions on how to make that appeal will be included in our response to you.

International Data Transfer

The personal data we process may be accessed from, processed or transferred to countries other than the country in which you reside. Those countries may have data protection laws that are different from the laws of your country. Such cross-border transfer of your personal data is necessary for us to service your transaction with us, and for the other purposes outlined in this Privacy Statement.  

The servers for this platform are located in the United States, and the Expedia Group companies and third-party service providers operate in many countries around the world. When we collect your personal data, we may process it in any of those countries. Our employees may access your personal data from various countries around the world. The transferees of your personal data may also be located in countries other than the country in which you reside.

We have taken appropriate steps and put safeguards in place to help ensure that any access, processing, and/or transfer of your personal data remains protected in accordance with this Privacy Statement and in compliance with applicable data protection law. Such measures provide your personal data with a standard of protection that is at least comparable to that under the equivalent local law in your country, no matter where your data is accessed from, processed and/or transferred to. We will comply with obligations regarding personal data cross-border transfer in accordance with applicable data protection laws, regulations, and conditions set by the competent authorities. This may include fulfilling obligations such as security assessments and/or certifications and signing agreements with overseas recipients in accordance with the standard contract established by the competent authorities. 

Some measures that we have in place include the following:  

• Adequacy decisions of the European Commission confirming an adequate level of data protection in certain non-EEA countries. Please see the latest list of such countries published by the European Commission here. 
• Transferee countries’ participation in the Global-CBPR forum. Please see the latest list of participant countries here. Expedia Group holds the Global-CBPR certification, and we have accordingly established measures across all Expedia Group companies to ensure that, where relevant to the transfer, personal data is shared only in accordance with the CBPR requirements. Further detail on Expedia Group’s participation in such forum may be found in the “Global Cross Border Privacy Rules System Participation” section below.
• Ensuring that the third-party partners, vendors and service providers to whom data transfers are made have appropriate mechanisms in place to protect your personal data. For instance, our agreements signed with our third-party partners, vendors and service providers incorporate strict data transfer terms (including, where applicable, the European Commission's Standard Contractual Clauses issued by the European Commission and/or United Kingdom, for transfers from the EEA/UK), and require all contracting parties to protect the personal data they process in accordance with applicable data protection law. Our agreements with our third-party partners, vendors and service providers may also include, where applicable, their certification under the EU-U.S. DPF and the UK extension to EU-U.S. DPF and/or Swiss-U.S. DPF certification (and any other country specific extension to the DPF Frameworks adopted from time to time), or reliance on the service provider's Binding Corporate Rules, as defined by the European Commission. 
• Intra-group agreements in place for our Group companies which incorporate strict data transfer terms (including, where applicable, reliance on our Global-CBPR and DPF certifications (as appropriate to the transfer), with Standard Contractual Clauses issued by the European Commission and/or United Kingdom, for transfers from the EEA/UK incorporated as fallbacks in circumstances where we cannot rely on our DPF certifications and require all group companies to protect the personal data they process in accordance with applicable data protection law.  
• Carrying out periodic risk assessments and implementing various technological and organization measures to ensure compliance with relevant laws on data transfer.

EU – U.S. Data Privacy Framework

All wholly owned U.S. affiliates of Expedia, Inc. (part of the Expedia Group of brands) have certified to the EU-U.S. Data Privacy Framework (EU-U.S. DPF), the UK Extension to the EU-U.S. DPF and Swiss-U.S. Data Privacy Framework (Swiss-U.S. DPF) (“the DPF Frameworks”) and that we adhere to the DPF Framework Principles of Notice, Choice, Accountability for Onward Transfers, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement, and Liability for personal data from the EU, Switzerland, and the United Kingdom. The Federal Trade Commission has jurisdiction over such Expedia Group U.S. affiliates’ compliance with the DPF Frameworks.   In addition, Expedia Group maintains intra-group Standard Contractual Clauses where applicable to cover the transfer of EU personal data to the U.S. in the event that any of our certifications to the DPF Frameworks cease to be a valid safeguard for a relevant transfer. Our certifications can be found here. For more information about the DPF Frameworks principles, please visit: https://www.dataprivacyframework.gov.

In compliance with the DPF Frameworks, Expedia Group U.S. affiliates commit to cooperate and comply respectively with the advice of the panel established by the EU data protection authorities (DPAs), the UK Information Commissioner’s Office (ICO), the Gibraltar Regulatory Authority (GRA) and the Swiss Federal Data Protection and Information Commissioner (FDPIC) with regard to unresolved complaints concerning our handling of personal data received in reliance on the DPF Frameworks.  Under certain circumstances, you may have the possibility to invoke binding arbitration for complaints regarding DPF compliance with the DPF Frameworks not resolved by any of the other DPF Frameworks mechanisms. Please visit this link for more information https://www.dataprivacyframework.gov/s/article/ANNEX-I-introduction-dpf?tabset-35584=2. Expedia, Inc. commits to resolve DPF Principles-related complaints about our collection and use of your personal information.  EU and UK individuals and Swiss individuals with inquiries or complaints regarding our handling of personal data received in reliance on the DPF Frameworks should first contact us.

Global Cross Border Privacy Rules System Participation

The privacy practices of Expedia, described in this Privacy Statement, comply with the Global Cross Border Privacy Rules System. The Global CBPR system provides a framework for organizations to ensure protection of personal data transferred among participating economies. More information about the APEC framework can be found here.

Security

We want you to feel confident about using our platform and all associated tools and services, and we are committed to taking appropriate steps to protect the information we collect. While no company can guarantee absolute security, we do take reasonable steps to implement appropriate physical, technical, and organizational measures to protect the personal data that we collect and process.   

Our cybersecurity team develops and deploys technical security controls and measures to ensure responsible personal data collection, storage, and sharing that is proportionate to the personal data’s level of confidentiality or sensitivity. We take efforts to continuously implement and update security measures to protect your personal data from unauthorized access, loss, destruction, or alteration. We hold our data-handling partners to equally high standards.

We have established an information security protection system based on industry standard practices and perform regular assessment and certifications, such as PCI-DSS certification. We have also implemented appropriate security measures throughout the entire lifecycle of data collection, storage, processing, use, transmission, and sharing, and have taken certain technical and management measures including but not limited to verification and access controls, VPN, SSL encrypted transmission, and multi factor authentication mechanisms, based on our information classification and processing standards, to ensure the security of systems and services.

We have management and approval mechanisms for employees who may have access to your information and provide regular information security training for employees.

In the event of a personal data security incident that may affect your rights and interests, you will be notified in accordance with applicable data protection laws and regulations. We will also report the relevant incident to the competent regulatory authorities, if required by applicable laws and regulations.

Minors

Our website and mobile application are not directed at minors (as defined in applicable data protection laws) and we cannot distinguish the age of persons who access and use these.  If a minor has provided us with personal data without parental or guardian consent, the parent or guardian should contact us. If we become aware that personal data has been collected from a minor without parental or guardian consent, we will terminate the minor’s account, where that minor has an account with us.

The limited circumstances we might need to collect the personal data of minors include: as part of a reservation, the purchase of other travel-related services, or in other exceptional circumstances (such as features addressed to families). When processing personal data of minors, we strictly adhere to the principles of legality, necessity, clear purpose, openness, transparency, and security, and we take strict measures to protect such data. 

If you have any questions or concerns regarding our protection of minors’ personal data, or if you (in your capacity as the parent or guardian of the minor) wish to delete or correct the personal data of minors, please contact us using the contact information in our Privacy Statement Summary.

Record Retention

We will retain your personal information data in accordance with all applicable laws, for as long as it may be relevant to fulfill the purposes set forth in this Privacy Statement, unless a longer retention period is required or permitted by law. We will deidentify, aggregate, or otherwise anonymize your personal information data if we intend to use it for analytical purposes or trend analysis over longer periods of time.

When we delete your personal data, we use industry standard methods to ensure that any recovery or retrieval of your information is impossible. We may keep residual copies of your personal data in backup systems to protect our systems from malicious loss. This personal data is inaccessible unless restored, and all unnecessary information will be deleted upon restoration.

The criteria we use to determine our retention periods include:

• The duration of our relationship with you, or recent bookings or other transactions you have made on our platform
• Whether we have a legal obligation related to your personal data, such as laws requiring us to keep records of your transactions with us
• Whether there are any current and relevant legal obligations affecting how long we will keep your personal data, including contractual obligations, litigation holds, statutes of limitations, and regulatory investigations
• Whether your personal data is needed for secure backups of our systems

Updates to Statement

We may make changes to this Statement by updating it at any time for various reasons, including (1) to improve them and make them clearer or easier to understand, (2) to comply with legal, regulatory, and/or tax requirements, (3) where we make changes to our services or how we run our businesses, and/or (4) for security related reasons.  If we propose to make changes that will materially impact your rights or obligations, we will provide you with reasonable advance notice of such changes, unless the changes are urgently required to meet security, legal, or tax requirements. You can see when this Privacy Statement was last updated by checking the “last updated” date displayed at the top of this Statement.

For information on prior updates please contact us using the contact information in our Privacy Statement Summary.